After yesterday, just when I thought the lumbering party was finally slouching to the finish, I couldn't help but watch that energetic presentation and get a big grin on my face. So I realized that want to look back at the things they do really, really well.
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1. Charm and Cast - It sounds so simple "cast charming and likable people and let them be fun!" But one look around at the landscape of other movies and you'll see the way that this intention can easily fall flat. Marvel makes it look easy, but it's NOT easy.
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They understand that charm is a rogueish quality. They probably lucked out with RDJ unlocking the formula, but everyone that gets cast has a bit of that RDJ energy. They can command a room, but with a dash of irreverence, the ability to play along, and be self-depreciating.
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Everyone's in on the joke. All while invoking the qualities that make their character "different," (cap's integrity, Thor's boisterousness, etc). But they also can all do it while also showing a sliver of vulnerability. But they never truly step outside that box.
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Trust me, there's so many times they turned down bigger actors that couldn't play as light on their feet. And when you look back at every effort it's so easy to see that, "marvel brand charm" is what build this empire. But that's not all...
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2. The Tone Zone - I often comment about how the movies seem to have unlocked this "baseline" entertainment value. It's part of the charm thing, but maybe they took Wilder's advice to heart that a good movie has "three good scenes and no bad ones."
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So they're not going to let duds fly by, they'll reshoot half a movie, and they're rarely going to let a movie be too much of anything but funny. I guess you could call it the "Fiegeian touch," but that means so much depends on the relationship with the filmmakers.
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Look I've seen first hand how Marvel can butcher a lot of creative control when it's not going the way they want. There's a reason they do well with team players. Folks like Taika and Gunn excel in the system because they're so great at playing along / playing to Marvel strengths
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And more importantly, have voices that fit in real well with the rogueish charm thing. (PS - this is where I say a Black Panther is brilliant outlier because it both exemplifies a lot of these qualities, while transcending them into something thematically brilliant, etc.)
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Replying to @FilmCritHULK
Hey, can you explain this point about BP in greater detail? Or hit me with a link? Maybe you can help me figure out why I had the exact opposite reaction as everyone else. (I also thought Endgame was good but disappointing, for reference.) Anyway, lurking fan for yrs. <3
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Replying to @GodLovesUgly22 @FilmCritHULK
PS: Oh man, after reading, I'm even more confused? But I think I'm missing something. Do The Right Thing has been a touchstone for most of my movie-viewing career. Meant different things at different times w different people. Maybe I just need time with BP too. (Yo soy blanco.)
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