Doug Collins

Agreed! Design is a HUGE part but it's not the end of it. Need to consider other elements too, like customer care, advertising, every touch point. If it's a clothing store, it's not just about the ease of use & experience with the website but service at the stores too. #uxchat

Jaime Levy, author of "UX Strategy: How to Devise Innovative Digital Products that People Want", argue that we can't create a good brand experience without putting #UXStrategy in the center of our process. How do you include #UX in the creation of your #CX? #uxchat #Uxdesign

I am creating a UX course for those trying to break into the industry for the first time. It's pretty massive and will cover everything from writing effective case studies to approaching your job hunt in the right way. #ux #uxdesign

This is still an issue in American standardized testing like the SAT and ACT. Until relatively recently, test writers did not look at how questions might be unintentionally biased by socioeconomic status, local geography, etc.

I'm from LA and actually looked at this in my masters research. Doug has it right that the point of these tests was less about getting the right answers, than it was being able to disqualify a black voter on matters of technicality.

@DougCollinsUX is there a name for taking away a feature then reintroducing it acting as if they are being helpful? #uxhttps://twitter.com/ancestry/status/1012017781171204097 …