Can we please retire this trend of using cutesy size names *especially* when your largest size is a US 6?pic.twitter.com/liblRm2DZt
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U.K. brands have done it as well. Neon Moon had a whole entire PR campaign around it awhile ago (though they’ve since gone back to regular sizing). https://m.mic.com/articles/139084/neon-moon-is-doing-away-with-numbered-sizing-but-are-numbers-the-real-issue …
Mercifully never heard of them....
There's an online store that does it, Voluptuous Vintage. I can see it's an attempt to standardise sizing, but not helpful if you know you are a specific size in a specific brand they carry.
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