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DaveHogue's profile
⚜️ Dave Hogue ⚜️
⚜️ Dave Hogue ⚜️
 ⚜️ Dave Hogue  ⚜️
@DaveHogue

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 ⚜️ Dave Hogue  ⚜️

@DaveHogue

Trivia-filled, Design Lead at Google, Psychologist, Speaker, Teacher, Author, Motorcyclist, Traveler, Laughs a lot, Opinions are all and always mine.

San Francisco CA USA
Joined January 2009

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    1. Jonathan Korman  🔥 🗽‏ @miniver 11 Feb 2017
      Replying to @miniver

      Another important workflow (and general) UX pattern 20 RT @gretared with visibility into the end state at any time!

      1 reply 3 retweets 11 likes
    2. Jonathan Korman  🔥 🗽‏ @miniver 11 Feb 2017
      Replying to @miniver

      Tired of politics? @-mention me on Twitter with UX design questions and I will likely fall into a design rant

      5 replies 1 retweet 9 likes
    3. Patrick Neeman‏ @usabilitycounts 11 Feb 2017
      Replying to @miniver

      User Stories or User Scenarios?

      2 replies 0 retweets 1 like
    4.  ⚜️ Dave Hogue  ⚜️‏ @DaveHogue 11 Feb 2017
      Replying to @usabilitycounts @miniver

      I prefer "scenario", because it captures the context, motivation, and goals - and "narrative" is the story we tell

      2 replies 0 retweets 3 likes
    5. Cathy Wang‏ @cathycracks 11 Feb 2017
      Replying to @DaveHogue @usabilitycounts @miniver

      how about experience journeys?

      3 replies 0 retweets 1 like
    6.  ⚜️ Dave Hogue  ⚜️‏ @DaveHogue 11 Feb 2017
      Replying to @cathycracks @usabilitycounts @miniver

      Journeys as stories & as "maps" are far too often linear, when in reality they branch, loop, skip...

      3 replies 1 retweet 1 like
    7. Patrick Neeman‏ @usabilitycounts 11 Feb 2017
      Replying to @DaveHogue @cathycracks @miniver

      Most user journeys aren’t very well designed.

      2 replies 0 retweets 0 likes
    8.  ⚜️ Dave Hogue  ⚜️‏ @DaveHogue 11 Feb 2017
      Replying to @usabilitycounts @cathycracks @miniver

      with maps, the primary structure is spatial and time is merely a layer / path a narrative follows

      3 replies 0 retweets 1 like
    9. Patrick Neeman‏ @usabilitycounts 11 Feb 2017
      Replying to @DaveHogue @cathycracks @miniver

      How, uh, obvious. Designers forget that everything isn’t linear. Duh moment.

      1 reply 0 retweets 1 like
    10. Jonathan Korman  🔥 🗽‏ @miniver 11 Feb 2017
      Replying to @usabilitycounts

      The ecosystem created by a UX persona SET is too little discussed @usabilitycounts @DaveHogue @cathycracks

      3 replies 0 retweets 2 likes
       ⚜️ Dave Hogue  ⚜️‏ @DaveHogue 11 Feb 2017
      Replying to @miniver @usabilitycounts @cathycracks

      ... personas are just too tempting to focus on superficial characteristics and not the needs & goals

      11:28 AM - 11 Feb 2017
      2 replies 0 retweets 0 likes
        1. New conversation
        2. Cathy Wang‏ @cathycracks 11 Feb 2017
          Replying to @DaveHogue @miniver @usabilitycounts

          how about archetypes? It usually focuses on ethnographic info instead of journey specific actions

          2 replies 0 retweets 2 likes
        3.  ⚜️ Dave Hogue  ⚜️‏ @DaveHogue 11 Feb 2017
          Replying to @cathycracks @miniver @usabilitycounts

          I just say "ethnography" and identify patterns/trends - now we've crossed into cultural anthropology!

          1 reply 0 retweets 0 likes
        4. Jonathan Korman  🔥 🗽‏ @miniver 11 Feb 2017
          Replying to @DaveHogue

          Goals are the backbone of a UXD persona. Character stuff is just a handle you use to hold it. @DaveHogue @cathycracks @usabilitycounts

          2 replies 0 retweets 4 likes
        5. Patrick Neeman‏ @usabilitycounts 11 Feb 2017
          Replying to @miniver @DaveHogue @cathycracks

          Goals and Outcomes are the backbone of User Experience.

          0 replies 1 retweet 2 likes
        6. End of conversation
        1. New conversation
        2. Patrick Neeman‏ @usabilitycounts 11 Feb 2017
          Replying to @DaveHogue @miniver @cathycracks

          in class, I really talk about the narrative and goals most, de empathize the characteristics.

          1 reply 0 retweets 0 likes
        3.  ⚜️ Dave Hogue  ⚜️‏ @DaveHogue 11 Feb 2017
          Replying to @usabilitycounts @miniver @cathycracks

          and then they go join a design team that reports to marketing, and POOF! All your good work gone...

          1 reply 0 retweets 1 like
        4. Patrick Neeman‏ @usabilitycounts 11 Feb 2017
          Replying to @DaveHogue @miniver @cathycracks

          #uxdrinkinggame If Marketing owns UX, drink up http://www.uxdrinkinggame.com/drink/if-marketing-owns-ux-drink-up/ …

          0 replies 0 retweets 1 like
        5. End of conversation

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