@retinart research found that of two equivalent objects, the more attractive one is systematically judged to perform better.
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Replying to @DaveHogue
@DaveHogue Yup, I've seen that (bank ATMss study in Europe?), and I think attractiveness comes from taste2 replies 0 retweets 0 likes -
Replying to @retinart
@retinart or this web summary of "Attractive Things Word Better" http://www.jnd.org/dn.mss/emotion_design_at.html …1 reply 0 retweets 0 likes -
Replying to @DaveHogue
@DaveHogue awesome, thanks :) but haven't you now looped around and agreed with me about taste being as important as design?1 reply 0 retweets 0 likes -
Replying to @DaveHogue
@DaveHogue Yeah! And i think the great designers are able to tap into a collective understanding of what that means for their audience1 reply 0 retweets 0 likes -
Replying to @DaveHogue
@DaveHogue Avoiding repulsion = good design, seek attraction = taste, perhaps?2 replies 0 retweets 0 likes -
Replying to @DaveHogue
@DaveHogue I've also read a number of PhD theses of people, who on paper, are good designers, who have zero taste and end up with bad work2 replies 0 retweets 0 likes
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