Study shows mobile payments largely beneficial to those in tough financial situations http://bit.ly/13TzBT2 #fintech
@mopland Interesting! So mobile alerts and budgeting / spending tools might also be helpful for them, too?
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@DaveHogue mobile alerts, yes! budgeting is much harder to make valuable to folks living paycheck 2 paycheck -
@mopland Should be a good use of loss aversion - alert to pay / transfer / save to avoid penalties, also "early pay" rewards.
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@DaveHogue simple tools to increase awareness and educate a real opportunity there. -
@mopland Start with reminders, loss prevention, & small rewards - form habits 1st, then tackle education to explain (not predict) success.
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