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I don't think calling it DRM is a mislabel. It would say exactly the same thing about a video game using this feature to enforce that people don't block in-game advertisements or bypass the need to pay micropayments for features or virtual currency.
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Replying to @DanielMicay @justsee and @bcrypt
You picked a fight. "DRM" abuse, then "enforced viewing". Ad fraud is real and the $320B/year growing to $1T system uses JS nonsense against it, fruitlessly except for the CYA shakedown artists who sell tag-level antifraud. G & FB use what you mislabel "DRM". We aim to as well.
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The software is actively doing something to prevent users from using a modified version of it to bypass restrictions on content / usage. I'm happy to call this DRM. Attestation can be used to protect users/devices rather than placing restrictions. I also never said DRM was evil.