"Do it for the exposure" traditional media meets a generation of YouTubers trained to monetize every interaction and I'm genuinely unsure whose side I'm on: https://twitter.com/taylorlorenz/status/947163509913276416 …
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The idea that you do interviews for PR purposes works if you, like me, have a product to sell that isn't you talking to a camera. If talking to a camera is your only product, I can see why you wouldn't do it for free.
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Laurie Voss Retweeted
If a teen YouTuber has 400k followers they've already got more reach than an article in the Daily Beast could possibly generate; the Daily Beast needs them, not the other way around, so compensation seems fair. https://mobile.twitter.com/taylorlorenz/status/947202377198731264 …
Laurie Voss added,
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Replying to @seldo
Right, so if they don’t need the press (and often frankly, they don’t), don’t talk. But thinking you should be paid for an interview is absurd and obscene.
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Replying to @film_girl
Why absurd? The Daily Beast will make
$X off content the YouTuber helps them create. Seems fair they should get a cut.1 reply 0 retweets 11 likes -
Replying to @seldo
Because that’s not how journalism works. If a person doesn’t want to do an interview, that’s fine; requesting/demanding payment is not. If you are paying interview sources, the journalism itself is tainted because you’ve bought the story and that makes it untrustworthy
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Replying to @film_girl @seldo
It’s the same reason journalists aren’t supposed to accept gifts from companies they cover, because it can be viewed as bribery. If company X gives me a $2500 computer to review and doesn’t want it back, it doesn’t mean it’s mine to keep. Otherwise, I’m a shill.
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Replying to @film_girl @seldo
Also,
@TaylorLorenz is a salaried staff reporter with Daily Beast and her salary is the same whether she writes one story or 500. The same if a story is a hit or a flop. Moreover, a good newsroom doesn’t have traffic quotas and doesn’t encourage journalists to chase clicks.2 replies 0 retweets 3 likes
>Moreover, a good newsroom doesn’t have traffic quotas and doesn’t encourage journalists to chase clicks Narrator: It wasn't a good newsroom
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