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Our winter issue of the Quarterly is here! Get the latest research from our data science team: http://chart.bt/1LdrUiJ pic.twitter.com/mUFKQOc85J
28 retweets 18 favoritesResearch from @TBrandStudio & @Chartbeat Shows That Branded Content Can Generate Significant Audience Engagement - http://bit.ly/1GnxdbP
Publishers are battling for people's time and attention, and many are looking to the infinite, or endless, scroll: http://chart.bt/1FaH5p7
3 retweets 1 favoriteHow the Financial Times is making engaged time—rather than the click—a central part of its pitch to advertisers: http://chart.bt/1GbxAto
10 retweets 4 favoritesThe Internet was bonkers yesterday! What the hell happened? Chartbeat's @dpvalente weighs in: http://chart.bt/1BnLExm pic.twitter.com/qeJPy7MvHN
Google says mobile-friendliness will be a more important ranking signal, have a significant impact on search results: http://chart.bt/1GzpNDl
4 retweets 4 favoritesNews from NYT's PR team - @NYTeileen, @daniellerha, @lindazebian, @S_Yera, @jorcohen, @tayloff & @EdwardBohan
Staff Reporter at @Entrepreneur. Telling stories at the intersection of media, culture and technology.
The Financial Times sees sharp increase in profits in 2014, partly attributes growth to new CPH advertising currency: http://chart.bt/1wuIfwq
5 retweets 4 favoritesI have seen Chartbeat's Chartbeat blow up during the presidential elections, the Boston bombings and now over the colour of a dress.
12 retweets 19 favoritesAfter years of chasing monster traffic, web publishers are seeking a more refined measure of success — @Washingtonian http://chart.bt/1zjSRZB
Paying for Attention: Q&A with @Chartbeat CEO Tony Haile http://buff.ly/182cChV #data @arctictony
.@Sparksheet sits down with CEO Tony Haile to find out why publishers and advertisers should pay attention to time: http://chart.bt/1ws76ku
“An ad that’s not seen is not worth less, it’s worth zero.” The debate surrounding pricing for viewability heats up: http://chart.bt/1DUTS1T
5 retweets 3 favoritesPop into this morning's Chartbeat webinar—we'll introduce you to our new tool, Report Builder. Starts at 11 a.m. EST: http://chart.bt/1FhJRfF
Meet Report Builder, the newest member of the Chartbeat family, in our webinar next Wednesday: http://chart.bt/1FhJRfF pic.twitter.com/g0QtDNpsbz
2 retweets 6 favoritesFacebook joins the chorus of voices that say advertisers should only pay for ads that are actually seen: http://chart.bt/1DD2uII #viewability
“The reader sees before he ever reads and may never read if there’s nothing interesting to see.” — via @Poynter http://chart.bt/1FoEICr
“Advertising is like physics, it’s about time and space.” — comScore’s @jchasin at IAB's Annual Leadership Meeting: http://chart.bt/1vkaiIQ
USA Today’s sports blog For The Win discovers that SMS buttons are used 3x/4x more often than Twitter share buttons: http://chart.bt/17atpQb
8 retweets 7 favorites"Cure for the commodification/cheapening of news is to move away from business models built on volume over value." http://chart.bt/1IEWO5K
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