Mike Cernovich on Twitter: "Everyone who has worked in sales knows the answer. Paid events. Once you fully understand why this is, the world opens up.… https://t.co/3fLIhhu2Oj"

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1. Joe Palmer ✘‏ @JoeSPalmer Jul 6
  
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  Replying to @Cernovich
  
  Exclusivity = broad appeal
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1. TheAteam ‏ @TheAteam3333 Jul 6
  
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  Replying to @Cernovich
  
  I heard there is a wine label that was having a hard time moving product. So they tripled the price and now there's a waiting list. For the same wine. Similar principle.
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1. Obi_1_D_AllKnowing ‏ @obiopiah Jul 6
  
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  Replying to @Cernovich
  
  Of course. Having to pay for something creates an expectation that you’ll receive something of value back
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1. Abel‏ @Grendull Jul 6
  
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  Guess I'm just cheap
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1. Missy Freeman‏ @BMWFreeman Jul 7
  
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  Replying to @Cernovich
  
  I charge $10 for everything I want to get rid of in my house bc when I used to list it as free no one was interested
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1. Gunthorian‏ @Gunthorian1001 Jul 6
  
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  Replying to @Cernovich
  
  Could you please explain to us plebs why that is
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1. Adam Michael‏ @AdamMK12 Jul 6
  
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  Replying to @Cernovich
  
  Mike has the best events.
  
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1. Jason Monroe‏ @TobySmith78 Jul 6
  
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  Replying to @Cernovich
  
  Many serious minded people stay away from free events because those draw a lot of the dregs from society(aka protesters) and those that enjoy confronting protesters. Paid events generally tend to weed out most of the rabble-rousers.
  
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