"The whole difference between construction and creation is exactly this: that a thing constructed can only be loved after it is constructed; but a thing created is loved before it exists."
—Charles Dickens
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Nicholas McDonough
@Callmenicholi
Bostonian living in Los Angeles. Digital Marketer, SEO Consultant: Synergist, Strategy, site assessments.
Los Angeles, CAJoined September 2016
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Whoa—>Microsoft Bing's release of ChatGPT imminent. "The search results page won’t be going away. You’ll be able to toggle between search and chat from the toolbar."
How this changes behavior and if expectations are met?
H/T:
Google is asking employees to test potential ChatGPT competitors, including a chatbot called ‘Apprentice Bard.’
It uses Google’s conversation technology LaMDA, or Language Model for Dialogue Applications.
They better spruce up that name! Jeez.
🚨Sooner than I expected—>Google planning to roll out its LaMDA language model with search components “very soon."
See the documentation from G.
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A post by Gary Ilyyes on Linkedin caught my eye.
Don’t Use Relative Paths In Your Rel-Canonical.
Relative paths may confuse search engines treating it as a different URL. Yikes
Trying to convince dev is no easy task.
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Tech Talk with Kara Swisher: Mass Layoffs, ChatGPT & Elon Musk’s Legal Drama... youtu.be/aYEDPQ-NQg8 via
The colloquy on ChatGPT & SEO I've been waiting for from , , vs. death and destruction from many threads.
Def. agree indexing is a blind spot. G is capable of a multi-pronged solution. How they respond we'll have to see.
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Were they delaying syndication? If I published on Monday I'd syndicate posts a few days later. Cross site Canonicals are weak signals! Who gets author credit on syndicated site? Which has the higher Authority and Trust. If it's the syndicator good luck!
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Apple’s ad business is growing fast. There’s more ads inside their native apps. Ad biz is estimated to reach $30 billion by 2026…
Seems like Apple will have to modify its privacy policies especially if they launch a search engine. Time will tell.
"Extensive evidence that the CNET AI's work has demonstrated deep similarities to articles published elsewhere, without giving credit... It looks like the bot directly plagiarized the work of Red Ventures competitors, as well as human writers at Bankrate"
futurism.com/cnet-ai-plagia
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Google Optimize & Optimize 360 is being Sunset on September 30, 2023.
It’s moving to GA4 at some point.😬
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CNET pauses publishing AI-written stories. Until now, most staff had very little insight into the machine that was generating dozens of stories appearing on CNET.
The tool being used was proprietary.
Annoyed with Twitter’s split feed: For You and Following?
I’m using then desktop app version on Mac OS. Better than mobile.
Hurry before they update it.
Terrible decision. There’s no default preference nor an option to swipe to trending and followed topics. Things continue to go in the wrong direction..
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The “For you” and “Following” tabs replace “Home” and “Latest” and will be pinned to the top of your timeline so you can easily switch between them. Swipe to switch timelines instead of tapping the 
icon.
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Apple’s rolling out Business Connect. New system lets companies claim & edit their listings and with analytics dashboard.
theverge.com/2023/1/11/2355
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OMG. Tragic. 💔 Legendary rock guitarist Jeff Beck dies aged 78 The Guardian
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I didn't know Hamlet personally or well, but Bill and I chatted a lot... A real LOT. I'm fairly sure he'd be right there with me HATING the overblown hype. The interesting thing isn't how well a machine can put language into patterns, but how it can differentiate fact & Fiction.
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A huge change for today: we've switched to *daily* free guest credits rather than monthly.
This will make the best PAA research tool essentially free for many people who only need light usage now.
Give it a go! alsoasked.com 😊
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Google Search Ranking Algorithm Update Volatility.
Renewed volatility and fluctuations over the past 24 hours....
seroundtable.com/google-search- via
Is your display not sleeping?
Use Activity Monitor to find the culprit. See the energy tab. 🔎In my case it’s .
#mactips #appletips #ios13
No denying the landscape will shift but it’s 3-4 years out IMHO. Many hurdles: legal, user experience, costs, potential for scandal. Personalization is another area that could be a double edged sword.
'Google has everything it needs to counter ChatGPT.'
BREAKING: Pelé has died at 82. The soccer star rose from humble beginnings in Brazil to become one of the sport's best players ever — dazzling fans, teammates and competitors alike.
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Twitter Experiences Widespread Outage, Disruptions On Desktop | HuffPost Latest News
In order to understand why ChatGPT can't replace Google Search, it's useful to understand the early days of web search and the role that PageRank played. 1/n
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Google is essentially continually cleaning its web corpus (scraping and evaluating pages). A replacement will have to duplicate all of that and then figure out how to update the LLM.
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One of the better comparison content pieces I've come across.
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We are not. While normally this update takes up to two weeks to complete, this one is going to take longer. We will post to our page when it is done.
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ChatGPT shows a lot of potential. It certainly reminds us that virtual assistants did not live up to expectations.
I'm more worried about disruption in places such as academia more than Google.
Big news! I just tweeted this week it hadn't arrived yet. Well, here it is (and more)! -> Chrome rolls out "track price" functionality, auto-discount codes at checkout, the ability to price check products via Lens, & "check out fast with Autofill" glennga.be/3PsBlm8
GIF
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All you can E-E-A-T. Quality Raters Guidelines updated. Time to dive in. The jokes write themselves….
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To better assess our results, E-A-T is gaining an E: experience. In addition to expertise, authoritativeness, and trustworthiness, does content demonstrate some degree of experience? Learn more about how E-E-A-T is now part of our search rater guidelines
developers.google.com/search/blog/20
SpamBrain AI-based spam-prevention system — NOW it can detect both sites buying links, and sites used for the purpose of passing outgoing links.
Ranking may change as spammy links are neutralized. Any credit passed by these unnatural links are lost.
Approx 2 weeks to roll out.
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Today, with our December 2022 link spam update, we’re leveraging the power of SpamBrain to neutralize the impact of unnatural links on search results. The update launches today & will take about two weeks to rollout. Learn more: developers.google.com/search/blog/20
Corporate profits a larger factor in inflation than labor costs.
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A good way for G to strengthen its results. Seems likely..
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Content ideas may be coming to Google Search Console
searchengineland.com/content-ideas- via @@nicockier
Will G follow suit and alter the SERPS? —Amazon launches Inspire, a TikTok-like shopping feed that supports both photos and videos.
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