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This is extremely cool and if you have any problems with addictive behavior you should absolutely never play any video games with this device. A/B testing based on your unconscious reactions will get pretty compelling pretty fast.
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Did apple just lowkey launch a v1 brain-machine-interface into the Vision Pro? One of their ex designers just tweeted this: “One of the coolest results involved predicting a user was going to click on something before they actually did. That was a ton of work and something… Show more
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It probably goes without saying, but definitely avoid looking at generative AI porn with a device that has those features.
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As a former click trafficker it hurts my soul knowing apple has a patent on this and, in accordance with their dedication to privacy, will never let me plug it into an auction engine
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I mean, they’re definitely staffing up their ad business and have retained the right to do lots of targeting on their own. So don’t lose hope!
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What I’m specifically worried about is the feedback loop. I think there was a study a while ago that found that pupil dilation actually happened before people consciously made a decision.
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That ship has sailed Byrne. 100 million American adults are already hopelessly addicted to their iPhones.
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I sort of see what your saying, but since forever marketers have been optimizing for stimulus that unconsciously cause me to respond positively (even if my response is conscious). Not sure this is qualitatively all that different, though I agree feedback loops probably stronger.
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