Shock study:
46% of consumers prefer to shop online or via #Voice.
#VoiceCommerce rising.
http://www.walkersands.com/Futureofretail pic.twitter.com/DAkc3OZtlV
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Jon, Indeed. If we look at the feature as an appendage to smartphones and desktop OSs like MacOS + Windows it is a much larger number.
If you include smartphones, you can just use that number for voice; 78% according to the study. Nearly all smart speaker owners have one.
Bret, Indeed. The reach is important but use and utility is the real interesting question. #VoiceFirst devices existentially raise utility.
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