Confounding to tech is the astounding success of @Target Cartwheel app.
High mechanical + cognitive load + high friction. But there it is.
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Replying to @BrianRoemmele
@BrianRoemmele Actual, direct financial value > U/X * *doesn't apply to rich people who aren't cheap/thrifty1 reply 0 retweets 2 likes
Replying to @__JasonMarshall
@__JasonMarshall Jason, indeed! I would add many in tech unwittingly have:
Confirmation bias
Congruence bias
Conjunction fallacy
12:54 PM - 25 Apr 2016
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