#ApplePay for Safari will do more to reduce shopping cart abandonment then any technology that came before. True almost 1-click shopping.
@AndersonLisaRae Lisa, I hear ya! Interestingly >80% of ecommerce still happens on the Ye plain olde web sites.
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@BrianRoemmele what's the % mobile vs desktop? -
@AndersonLisaRae Lisa, great question! Shifting number to be sure. Some place it at 50/50 today. Some purchase types 99% web only today.
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