American Eagle was among the earliest retailers supporting Apple Pay but under 1% of transactions use it now vs 30% using cash #money2020
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Replying to @ampressman
@ampressman@bebrown2 Aaron, important to note the demographic at American Eagle is ~17yr old female using cash from allowance/PartTime job.1 reply 0 retweets 5 likes -
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Replying to @bebrown2
@bebrown2@BrianRoemmele "Fifteen and 16-year-olds don’t really purchase a lot of their own clothes. It’s usually mom at the counter…"1 reply 0 retweets 1 like -
Replying to @ampressman
@ampressman@bebrown2 Aaron, I hear ya, American Eagle where you want mom and dad to show up as a late teen mostly group-teens using cash.2 replies 0 retweets 1 like -
Replying to @BrianRoemmele
@BrianRoemmele@bebrown2 right, mentioned in my story their explanation about the high cash thing :01 reply 0 retweets 1 like
@ampressman @bebrown2 Aaron, exactly this is why I love your work! Most repeat this story and miss your fine insights on cash transactions.
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Replying to @BrianRoemmele
Ticker
#NTEK It will be going to the moon today@BrianRoemmele0 replies 0 retweets 0 likesThanks. Twitter will use this to make your timeline better. UndoUndo
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