@BrianRoemmele they just need to get more retailers on board. It's hard to form a habit when it's only accepted in a few places.
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@Lucas_Rotondo Lucas, great point! My research surfaced ~ 3 million North American merchants 70% small and medium sized. It's awe inspiring. - 6 more replies
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@BrianRoemmele A sticker "Apple Pay accepted here" would literally fix this -
@FlavienCharlon Flavian, great insight. My field research shows point of purchase signage has done little to fix this issue. It's complex.
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@BrianRoemmele Also curious how many users haven't set it up yet. Probably the biggest real reason, buried within some of the others -
@heyAdamCrouch Adam, great point. The iOS 9#ApplePay setup is simpler and upfront. My early field research higher activations in 6 s series - 1 more reply
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@BrianRoemmele in UK we already have contactless payment up to £30 so for most everyday interactions Apple Pay is a more complicated option -
@JH1359@BrianRoemmele more complicated? Not with the#AppleWatch - simplest & fastest payment, surely? phone = card, but limit soon 2b up.
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@BrianRoemmele I literally cannot waitThanks. Twitter will use this to make your timeline better. UndoUndo
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@BrianRoemmele great analysis, but what is the source of this data? so#ApplePay discoverability both at POS & recall is poor?#money2020Thanks. Twitter will use this to make your timeline better. UndoUndo
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