@MattRichman great Apple pay post. My new go-to for the uninitiated. Though you forget the consumer also has interest in APay success… [1/2]
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Replying to @MaximHarper
@MattRichman It’s one less step at POS, less time replacing cards due to fraud, more wallet space and potential BLE loyalty scheme! [2/2]1 reply 0 retweets 1 like -
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Replying to @MattRichman
@MattRichman Obviously not rolled out yet so a speculative call, but there’s way too much evidence to support they’re doing it soon. WWDC?1 reply 0 retweets 1 like -
Replying to @MaximHarper
@MattRichman That said, whilst not BLE, the fact that Apple Pay allows multiple creditcards and access to their usage benefits is another +.1 reply 0 retweets 2 likes -
Replying to @MaximHarper
@MaximHarper Gotcha. I thought I missed an announcement :-)1 reply 0 retweets 1 like -
Replying to @MattRichman
@MattRichman Ah unfortunately not!Would recommend following@BrianRoemmele, his posts are where to look for the emerging BLE loyalty system.2 replies 0 retweets 1 like
@MaximHarper @MattRichman Maxim, thank you! Greatly appreciate it.
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