Sometimes you can't give things away to the astute, practical and pragmatic merchant. They sense the desperation. http://readwrite.com/2014/12/18/square-order-square-wallet-free …
@bebrown2 @DelRey @owenthomas The premise is always to gain marketshare. These premises never seem to work well in the b2b world. 
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@BrianRoemmele@DelRey@owenthomas Never say never. Free-POS ISOs won share for a decade in acquiring, now free-app developers are winning. -
@bebrown2@DelRey@owenthomas Ben, Software will continue to change the world. However the dichotomy is not as simple as you present.
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