A forgotten payments based platform dominated ~75 years with >80% of the US population at peak.
1962: http://youtu.be/ji02LNNNoeQ via @YouTube
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Replying to @BrianRoemmele
@BrianRoemmele Green Stamps, the 1st successful loyalty program? ~75 years with >80% of US population at peak. 1962: http://youtu.be/ji02LNNNoeQ1 reply 0 retweets 1 like -
Replying to @D_Buckey
@WiFiConnections Yes! The most successful loyalty program in history. People had to lick stamps and put them in books, astoundingly popular.
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Replying to @BrianRoemmele
@BrianRoemmele The current and upcoming loyalty programs download points to our smartphones. What “glue” made Green Stamps so special?2 replies 0 retweets 1 like -
Replying to @D_Buckey
@WiFiConnections I am working on a Quora feature about the many dimensions to this. Complex but very useful today, almost everyone misses.
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Replying to @BrianRoemmele
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@BrianRoemmele S&H Greenpoints, (rewards for online purchases) is still alive. (and well?) (http://Prologicretail.com ) http://w3.greenpoints.com/greenpoints/redemption.php?token=0000004713984006358756945 …1 reply 0 retweets 0 likes
@WiFiConnections Sadly this is really not the same. All the foundational elements have been removed to be just a points program.
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Replying to @BrianRoemmele
@BrianRoemmele I thought that was the case. It seems like original S&H gave away “dreams” that kept families coming back for more.0 replies 0 retweets 1 likeThanks. Twitter will use this to make your timeline better. UndoUndo
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