Consider the commodity elements of the elevator in 1852. For 100s of years folks used pulleys to hoist people up. A showman—at America’s first world’s fair he rode an elevator high & ordered the rope cut. Mr. Otis sold the tangible & intangible of safety—against a commodity. https://twitter.com/BrianRoemmele/status/1201276512797782016 …pic.twitter.com/yE5pNKL55f
3:33 PM - 1 Dec 2019
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