What is the retail use case? Analytics?
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Sindre, thanks for asking. It will be used for locating items or areas in a retail space with high precision. GPS for indoor spaces.
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Please excuse my lack of vision, but why is this a big thing for end users? Right now it sounds like I will be able to use an hyper-expensive smartphone to locate and purchase more hyper-expensive smartphones in an Apple store? I'll be happy with an answer containing references!
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I fully acknowledge the shallowness of my understanding of this technology. Curious to hear about what excites you about this, on a less abstract level. What new kinds of experiences does this enable?
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The applications for industrial use cases for this are just incredible.
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Wow, you called it!
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Now think of the great retail experiences apple can create.... and why they have their own card.
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um, wow!
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What does this do for all “foot traffic” measurement partners? Will apple merchandise this and sell data?
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