What’s an example of a better alternative?
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Collin, a million dollar question. I would be honored to share this with you when we hang out.
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Using invocation names needs to go away - it's an antiquated concept modeled after mobile apps. Not going away entirely (yet) but stay tuned for advancements there.
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1. Brand names are strong “voice choice” candidates because they satisfy human preference for mnemonic tools & verbal economy of motion. Quicker to say “Tweet it” than “transcribe a 280 character & graphics note on a popular social network”.
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Totally agree. That’s why we advise clients to focus on clarity of skill value (what it does or is about) and ease of pronunciation. Invoking off a brand name is kind of not customer first.
Thanks. Twitter will use this to make your timeline better. UndoUndo
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By 2025 it will be seen as fundamentally flawed to use a brand name as the invocation word to activate a