Folks I feel so strongly about the lack of understanding about the psychological, philosophical, anthropological aspects this Alexa promotion creates to users that I will fly up to Washington or Cambridge UK paying on my piggy bank and give a day of my time for FREE to present.https://twitter.com/BrianRoemmele/status/1106603215267586048 …
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Replying to @BrianRoemmele
Would love to contribute perspectives as well! In the midst of designing shopping experiences for brands at an agency and voice "SEO" is a part of our immediate future. It is important for us to speak up about it.
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Replying to @brookebhawkins @BrianRoemmele
I should add that brands are already trying to own "keywords" or search phrases - check out Tide's skill on Alexa as an example of a skill solving for an implicit invocation. The next step is allowing you to purchase what you were just recommended - so an interactive ad.
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Brooke, indeed! Great points. This is an undiscovered continent that is truly a new frontier with no inhabitants, like a new planet. Thus insights like yours are vital and important. We all can help shape this future.
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