Apple News, Podcasts and other content will go #VoiceFirst faster than most have assumed. It will signal a titanic shift inside of Apple where SiriOS will be seen as the ultimate “Apple Services” income stream. It is not just the content but your context and intelligence.
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Replying to @BrianRoemmele
I frankly see the entirety of Apple’s music content strategy, along with Spotify’s and Amazon’s, gravitating around the war for voice as opposed to any other battle. Specifically because in music and podcast there is so little money even if the market grows
2 replies 2 retweets 7 likes -
Replying to @basche42 @BrianRoemmele
Spotify’s foray into podcasts as a gambit to capture some of the $20b radio ad market totally misses the point. They’re backing into audio input from audio output, the game is in the hundreds of billions not points off of $20b or the scraps from music labels
2 replies 1 retweet 9 likes
Ben, brilliance as always sir! Wish you were running this stuff at these companies. The learning curve would be about a decade faster.
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