This Ad Meter research for the Amazon Alexa #SuperBowlCommercials show something I tried to convey to even the most brilliant folks in tech in 2002.
Reasons they “didn’t get it”:
-The states that resonated with Alexa, are not on the coasts
-Females resonated with Alexa higherpic.twitter.com/VulEjlfQBG
11:39 AM - 4 Feb 2019
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