There seems to be a real disconnect between the things classicists think connect with the public and thus do in 'public facing' forums and what - it seems to me - actually connects with the public? 1/16
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Obviously, raising the general interest level is ultimately going to be better for recruitment, but active recruitment would need to focus on people with the opportunity to take classics courses - which is largely going to mean pre-university teenagers.
So, we need to do both, but we also need to be aware that the field cannot survive if all we do is train classicists to train other classicists. At some point, the river must meet the sea - there has to be a general public sense that what we do is good and necessary *generally.*
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I've been to a number of 'save the classics' discussions where at least some of the comments boiled down to, "we need more undergrads to train more high school Latin teachers to get more undergrads" in an endless loop. That loop is important, but it will not save us.
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I think a stronger public sense of "Cicero and Homer and Plato (and Gilgamesh and Hammurabi) are important things most educated people should know" is the way out - that puts undergrads in seats and creates demand to learn the languages to interact with the texts.
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