So, youtube keeps showing me this one EVE Online ad and - having actually played EVE back when, as an undergraduate, I had too much time for such things - it is odd because they are selling an experience that *exists* in EVE, but only for a tiny fraction of players. 1/12
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Out of a few million players and half a million people online in any given day (https://mmo-population.com/r/eve ). So they're advertising a playstyle available to something like 0.017% of their playerbase on a daily basis. 8/12
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And I don't know how I feel about that. It's not entirely dishonest - you *CAN* do this in EVE. I mean, I did! I planned a big surprise-attack campaign that cleared out two hostile alliances in the region next to ours. It involved hundreds of players... 9/12
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...exactly the sort of strategic experience they're selling. Including the big moment when your 400+ player fleet shows up out of nowhere at someone's door and ruins their afternoon. Did that. It was both very fun and also in no way worth the time invested in it. 10/12
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But 1) doing that usually requires massive time investment over years to be in the position of leadership in a large organization, and moreover (2) most of your daily FC activities aren't that - they're herding cats on drudgery operations, because of course they are. 11/12
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The upshot of this is I suppose it is really strange to sell a game on an experience which requires other players - probably *hundreds* of other players - to serve as 'content' for the handful of people who get to play EVE like a strategy game. end/12
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