Startups are an endless war. As the company grows, the battle fronts change but the war never ends. #launchsydney
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Founders overestimate what they can do alone. You can win a game alone, but to win the championship you need a team.
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You have to be able to put yourself below people. Don't be the ego in the room, that just sets people up to oppose you.
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'Cash rules everything around me.' Put your cash flow statement on your homepage.
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In a presentation, own every second. Fast, concise, confident. When you have this force, and it feels like you're taking it somewhere, people will let you say your piece.
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Start with an easy market. A beach head. One that has the least hurdles to getting going. Uber started off with luxury rides, then it moved down the market.
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Knowing what to reward in your employees is something you need to establish early. What behaviours? Now create a culture of extreme ownership around that. This equals less management overhead.
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You get from the hiring process what you put into it. I.e. If you need someone asap, you'll unconsciously skip things. So, always follow a process.
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Check out 'Keyword Hero'. A tool that will find what organic terms your users are searching for.
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Your customer will tell you everything you need to know in order to sell to them. You just have to ask the right questions.
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Your first 10 clients are actually your partners. You need to treat them as such.
#launchsydney
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Replacing yourself as CEO is not as easy as you'd think. Few others have your passion or product knowledge. When the founder doesn't want to do it any more, it can be the beginning of the end.
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Final idea. 'The businesses that tend to win are the ones that remove friction.' -
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