Problem: you have a bunch of user-input data that is crappy, and you want to replace it with a 3rd party database of reliable info that will cover 99.9% of what the user needs. The user won't accept a solution where they can't add/edit info to cover the last 0.1%. What do you do?
The answer I think will wind up winning, btw, is “Associate your brand with technoprestige, put all new customers on the db, and wait for the customer base to become younger”
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unfortunately there is only one user and it is us
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Ahhh. In that case: Become Product.
End of conversation
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