they cropped the top half out (presumably because it's embarrassing), but these are are lightning, not USB-C. so… two more Apple adapters… 
pic.twitter.com/GPVbJx5trh
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These adapters have been around for a long time tho!
i saw a bunch of people who were confused by the "USB" text underneath and thought they were brand-new (USB-C) adapters
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Oh yeah! I thought the same thing too until I realized these were the same adapters I use every day at the Genius Bar. I was like
Thanks. Twitter will use this to make your timeline better. UndoUndo
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