It’s not often you meet someone that so badly wants to be out of a jobpic.twitter.com/bg6R7GnmH6
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Not small publications like those. Non targeted ads make about 1/10 to 1/20 the money as targeted ads. Small publications would die overnight.
Not if targeted ads are banned. You’d see the price of non-targeted ads skyrocket overnight. The ad market wouldn’t shrink— it’d shift.
What drives the price of ads is how much advertisers can make, which would be a tiny fraction in a non targeted world
Yet we know what that world looks like because it is the one we used to inhabit ~10 years ago. Many huge profits were made across all sectors.
Advertising as a whole was smaller back then, though. The market caps of Google and Facebook are huge, and they mostly came from growing the whole advertising industry.
Nothing dictates that that market would shrink. Chances are that it may slightly deflate but I doubt it would be all that significant/impactful.
Many small publications can target by virtue of their subject matter alone. A magazine about robotics doesn't need browser fingerprinting to know that its readers would respond to ads for robot parts.
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