FYI: Unless you’re completely off the grid everyone has your anonymized data on almost everything. You can really only use it to advertise. If I wanted to target the people who visited the Chick Fil A near my house any time in the past 6 months that likes yoga I could do that.
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With search terms alone it was pretty easy to ID people in '06 (https://en.wikipedia.org/wiki/AOL_search_data_leak …). Once you have IP, device, and a handful of behaviors it wouldn't take much work to cross reference that with a public data source to fully ID the data.
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Not to mention many of these datasets likely already have some form of identification, name, email, whatever. Most developers probably pump email or name into things like Mixpanel (they make it easy). If multiple apps do this: boom, panopticon.
End of conversation
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My general policy is that if it's free, I know what I'm getting into. I don't want chick fil a to sell my data because I paid them. Facebook is giving me something for free. How exactly do opponents to data want their business model to work?
Thanks. Twitter will use this to make your timeline better. UndoUndo
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