Target was probably the first to do this in a public manner as they mailed coupons to a 16 year old girl. Her father took her down there and yelled at the manager about sending his daughter inappropriate mail. That's when she told him. :/ Helluva story
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That's worryingly similar to this scenariohttps://www.forbes.com/sites/kashmirhill/2012/02/16/how-target-figured-out-a-teen-girl-was-pregnant-before-her-father-did/ …
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wait, is that a subtle humblebrag? what happened to just giving out cigars?
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How did they know?
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This info is typically based off of user-provided information by creating a child profile widget or by creating a baby registry. Either way - congratulations!!!
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Did you find the creepy? Target did that with catalogues back in the day and people really didn't love it -http://www.slate.com/blogs/how_not_to_be_wrong/2014/06/09/big_data_what_s_even_creepier_than_target_guessing_that_you_re_pregnant.html …
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it's hell for couples suffering stillbirths; they're on marketing lists they can't get off, at the mercy of the machine with uncaring unthinking automated reminders for years...
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illustrating the pointhttps://twitter.com/beeonaposy/status/969679864407175169 …
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… or those Echos placed all throughout your house.
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Disturbing.
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PS Congrats!!!
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they've been doing this for a long time & it's kind of creepy :|
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