@SocialBro Ref hashtag effectiveness, not according to empirical and peer reviewed academic research. (Malhotra, Malhotra and See, 2012).
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@si_bristow Hi Simon, check out this piece here by Dan Zarrella! This is our source. Love his findings http://danzarrella.com/new-data-use-quotes-and-hashtags-to-get-more-retweets.html … -
@SocialBro V interesting, thanks! No date, assuming data is more recent. Currently studying social media marketing as part of#WarwickMBA.
End of conversation
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