The rise (and fall?) of brand banter on Twitter http://ow.ly/wCNvk Love a clever intra-brand convo, but it can definitely go wrong fast.
Replying to @elisabethholby
@elisabethholby We totally agree. It's nice to see brands interacting, showing a bit of personality but things can go wrong so quickly!!
1:05 AM - 9 May 2014
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