@Atul_Gawande Peer-based approach is the only thing I've seen be effective on the ground. Forcing anyone won't work. Ever.
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@Atul_Gawande I'm skeptical as well. Change must be organic.Thanks. Twitter will use this to make your timeline better. UndoUndo
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@Atul_Gawande where are the positive deviants? Agree often expert ideas often not as good as home grown solutions!Thanks. Twitter will use this to make your timeline better. UndoUndo
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@Atul_Gawande Nudge? I recall that the brits have an agency for testing 'choice architectures' - http://www.cabinetoffice.gov.uk/behavioural-insights-team …Thanks. Twitter will use this to make your timeline better. UndoUndo
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@Atul_Gawande much like with technology products, early adopters are often better persuaders than outside promoters.Thanks. Twitter will use this to make your timeline better. UndoUndo
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@Atul_Gawande during my internship in India, I saw a 10 yo slowly die of SSPE because his parents distrusted vaccines as a govt plotThanks. Twitter will use this to make your timeline better. UndoUndo
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@Atul_Gawande focus interventions on children. Less entrenched in status quo, willing to adopt new, they can then influence parents/eldersThanks. Twitter will use this to make your timeline better. UndoUndo
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@Atul_Gawande Forcing never works with change. Persuade early adopters, then encourage peer recommendation?Thanks. Twitter will use this to make your timeline better. UndoUndo
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@Atul_Gawande Reminds me of your book "Better" and the Tufts professors concept of Positive Deviance.Thanks. Twitter will use this to make your timeline better. UndoUndo
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@Atul_Gawande Are you familiar with@BRAC 's work on#breastfeeding and introduction of appropriate solids in#Bangladesh? Similar challengeThanks. Twitter will use this to make your timeline better. UndoUndo
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@Atul_Gawande look to polio vaccine campaign where we had similar challenges. get celebrities to promote healthy behaviour.Thanks. Twitter will use this to make your timeline better. UndoUndo
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@Atul_Gawande Attaching another reason usually coerces them into it. for ex. kids go to schools because they get mid-day meal there.Thanks. Twitter will use this to make your timeline better. UndoUndo
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@Atul_Gawande Good example of changing behaviour of India's poorest in@rosegeorge3's book on sanitation, The Big Necessity.Thanks. Twitter will use this to make your timeline better. UndoUndo
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@Atul_Gawande Understand the source of the resistance. Usually it's fear.Thanks. Twitter will use this to make your timeline better. UndoUndo
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@Atul_Gawande but we cant get the evidence it all been covered up but my in my heart and they not getting the hand on itThanks. Twitter will use this to make your timeline better. UndoUndo
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With reason,
@Atul_Gawande. "Habit is habit, & not to be flung out of the window by any man, but coaxed downstairs a step at a time.” - TwainThanks. Twitter will use this to make your timeline better. UndoUndo
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@Atul_Gawande Perhaps help them uncover for themselves the desire and levers for change...Thanks. Twitter will use this to make your timeline better. UndoUndo
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@Atul_Gawande “@medskep: Top 10 Mistakes in Behavior Change http://buff.ly/tvGitz ”Thanks. Twitter will use this to make your timeline better. UndoUndo
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