Ashley Crouch

@AshCrouch1

Founder of Appleseed Communications. Prvsly + . Write for // // Influencer

Southern girl in LA and NYC.
Joined June 2012

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  1. 1 minute ago

    Here's another perspective: Dominate the niche, then spread out. Think . Books --> everything store.

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  2. Retweeted

    A5 it is best to start off with 1 niche. Becoming a master at 1 thing is always better than being a jack of all trades. However, our personal brand should always evolve in the relevant ways native to our expertise and target consumer.

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  3. 4 minutes ago

    Important to have a key pillar of 1 - 3 topics that you focus on. HOW you approach them can evolve and expand over time.

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  4. Retweeted

    Q5. Does your personal brand have to focus on one area of expertise or can you branch out?

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  5. Retweeted
    8 minutes ago
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  6. 7 minutes ago

    Does your newsletter count as personal brand platform ?

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  7. Retweeted

    A4 Do: understand and become an expert in your niche, invest in building an engaged community, define your signature traffic builder (blog,podcast, fb live, youtube series), continuously build new relationships, innovate from within!

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  8. Retweeted
    Replying to

    Invest in the highest quality photos and videos you can afford. We’re a visual society so it counts.

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  9. Retweeted
    10 minutes ago

    Yeah, that's an interesting conundrum. What's on the internet likley never goes away. Use that as a tool and as something to be cautious of.

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  10. Retweeted

    A3. The biggest challenge, in the beginning, will be to decide which opportunities are worth doing for free in order to gain experience, exposure, contacts. Exposure, credibility, and an engaged community are the key ingredients to monetize your personal brand.

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  11. 12 minutes ago

    A3. Biggest challenge = wanting it to be "too perfect" so I don't put out enough content. Anyone relate?

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    Q3. What have been your biggest challenges while building your personal brand?

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    Replying to

    Yes!! Empathy is so important. Something I talk about with my clients a lot.

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  15. 15 minutes ago

    A2. Stay authentic, be consistent, prioritize the platform where THEY ARE + YOU LOVE. Fun is important too!

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  16. 16 minutes ago

    A2. Get to know your target customer so you can speak to their soul. Empathy sells! Craft your brand to appeal to them.

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  17. Retweeted
    18 minutes ago

    Q2: I’d start wherever I’m most having fun, keeping my intended client and where they’re located (socially) in mind. It’s a balance.

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  18. Retweeted
    Replying to

    Pick the social platform that you enjoy using the most and commit to posting consistently. Don’t overwhelm yourself with being on all of them. Make sure your posts are adding VALUE 💯

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  19. Retweeted

    A2 First things first. Once you have defined your niche then discover where your target audience is online. You need to invest time on the channels where you audience/customer is most active.

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  20. Retweeted
    17 minutes ago

    A2: You start where your gift is..The bandwagon is OUT..you have to be solving a people problem..better than anyone else...

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