That's a good question, it's the French for Ariadne from Ancient Greek mythology. She delivered Theseus with a thread to come back home safely. Ariane launchers are the reliable thread linking Europe to space. 
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Replying to @Marswalkerr @esa
There's often an Ancient Greek/Roman mythology story underneath most of our products' names, for instance, do you know the name of our next engine?
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Is it the Vulcain 2.1?
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Vulcain 2.1 has an ancient roman mythology component indeed, it was the Roman God of fire, volcanoes, and metalworking.
But we were thinking about the latest born.
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Is it the Vinci engine?
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Vinci is the exception, can you guess who inspired us for this one (it's quite easy)?
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Leanardo DaVinci?
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Indeed, it's also because all the engines developed in our facility in Vernon (France) start with a V.
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Replying to @ArianeGroup @sixsilverstones and
@ArianeGroup I was wondering, why is there an escape tower on the top of this rocket since there is no human inside ?1 reply 0 retweets 1 like
These aren't escape towers, these are lightning rods, there are lots of storms in French Guiana. 
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Replying to @ArianeGroup @sixsilverstones and
Okay, Thanks for info ! I attended to an
@ariane5 launch a few years ago and fortunately, the weather was great in kourou on that day, it was very inspiring !
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Replying to @GuilainF @sixsilverstones and
How lucky! We're glad that you're sharing this memory with us! What launch was it?
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