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Here are the top 5 tweets of the week
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Loved this video, interviews and shares that their GTM SaaS portfolio companies are growing the fastest, likely due to it being easier to describe the value to people. e.g. use this SaaS,make more money
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Badass discussion of Bottom Up sales, GTM tech investing, and more with the godfather of Bottom Up SaaS, @DavidSacks at today's @modernsalespros Revenue Excellence Summit: youtube.com/watch?v=ovOa93
Betcha can't guess how Craft figured out GTM tech was a good category to invest in!
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Permissionless marketing at it's finest by
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SEO is one of the few magical gifts of the internet
You don’t need to be popular for it to work
You don’t need 1,000,000 followers
You don’t need to make hip, cool videos
Just write something that really, really helps your customers. For real.
Twice a week.
Every week.
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Replying to @bowtiedchad69 and @jasonlk
High level breakdown:
1. Make a list of sites that get a lot of traffic of the type you want
2. Research each using Ahrefs, look at top pages/keywords
3. Do the same for your product topics
4. Prioritize by difficulty (lower) and volume (higher)
5. Work bottom of funnel, up
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Knowing what to outsource is tricky for SaaS founders, asks the community. My favorite part is saying to just automate everything, and knowing he's not joking 😂
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At all solofounders: Have you ever outsourced a task or entire part of your SaaS and if yes, what did you learn from it? 
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Love this take on alternative revenue for SaaS companies by . Loaning out money to your own customers to drive more of your flywheel seems underutilized
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Lending revenue for fintechs is the equivalent of services revenue for SaaS companies. It gets a low revenue multiple in and of itself, but it can make sense as part of a broader portfolio of products, and in some cases might be essential to build a competitive moat.
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Bonus by the meme king himself
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That's all for this week!
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