Anagram

@AnagramLLC

Anagram is a digital media agency built for the modern marketing era, with data and technology at its core.

NY + Boston
anagram.io
Joined April 2015
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  1. Pinned Tweet
    12 Apr 2018

    Programmatic Media Buying 101: What is the Difference Between AI, Machine Learning & Programmatic?

    1 retweet 2 likes
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  2. Retweeted
    20 Jul 2018

    Facts & Figures for all Should Know 💻📊

    1 retweet 3 likes
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  3. Retweeted
    11 Jul 2018

    Media planners & buyers are all in on programmatic. But other participants in the advertising ecosystem — designers, copywriters, developers, and publishers — are wading into programmatic territory as well. Here’s what they need to know.

    3 retweets 3 likes
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  4. Retweeted
    23 May 2018

    CDO Club's 101 CDOs Who Have Become CEO featuring 's own Adam Cahill. Learn more about the Anagram CEO & Digilant Executive Chairman's lifelong career in leading award-winning agency teams.

    , and
    1 retweet 4 likes
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  5. Retweeted
    5 Jul 2018

    Reason 4 (of 12) why it's time for a digital marketing audit: "The FBI is investigating media trading practices"- . via

    3 retweets 6 likes
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  6. Retweeted
    8 Jun 2018

    MediaMath just placed its bets in , investing in 's Underscore CLT. Hear from Lidsky himself on the venture next Tuesday at Legal Harborside. Contact us at info@digilant.com if interested in attending.

    , , and 3 others
    2 retweets 3 likes
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  7. Retweeted
    28 Jun 2018

    Highlights from Panel on in and moderated by Adam Cahill , panelists were co-founder of , & @flipsidecrypt

    3 retweets 4 likes
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  8. 11 Apr 2018

    2018 Trends: Generation Z vs Millennials, What Programmatic Media Buyers Need to Know -- .

    2 retweets 3 likes
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  9. 10 Apr 2018

    In 2018, Native Becomes the Leading Ad Format for Programmatic Media Buying Platforms: .

    1 retweet 1 like
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  10. 5 Apr 2018

    How much of your buying strategy or media is based on walled garden platforms? What are your general thoughts on walled gardens?

    1 retweet 1 like
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  11. 4 Apr 2018

    In 2018, more media buying and marketing teams are being asked to draw up proposals and plans for taking the programmatic portion of their budgets in-house.

    1 like
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  12. 3 Apr 2018

    In 2017, 74.5% of all domestic digital display ads ran via private marketplaces (PMP) and programmatic direct deals. By using this avenue for a media buy, advertisers know exactly who they are purchasing from and where their ad will be placed.

    3 retweets 1 like
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  13. 8 Jun 2016

    Here's our take on the humdinger of a report on transparency from the ANA:

    1 like
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  14. 12 May 2016

    Our chief media officer on the implications of amazon video direct:

    1 retweet
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  15. 28 Oct 2015

    This is the presentation I gave earlier in the week on programmatic creativity at iMedia:

    2 likes
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  16. 29 Jun 2015

    A post on making programmatic more interesting to creatives:

    1 retweet 2 likes
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  17. 1 Jun 2015

    A post about the rationale for Anagram:

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  18. Retweeted
    28 May 2015

    Programmatic Creativity: Q&A with Adam Cahill on Launching Anagram.

    2 retweets 2 likes
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  19. 28 May 2015

    If you scroll scroll scroll there's a little writeup on Anagram in this Boston Globe article:

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  20. 28 May 2015

    I think is right on. Many clients are looking for a new model, and transparency is a key issue

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