Alicia Lawrence

@Alicia_Lw

Lead Social & Content Marketing Consultant at . Blogger behind . Founder of

Pennsylvania
diyhomehealth.com
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Geregistreerd in maart 2011
233 foto's en video's Foto's en video's

Tweets

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  1. 24 jul.

    Case Study to show how setting up Conversions API for better FB tracking/targeting can increase results:

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  2. 23 jul.

    TIP to find high quality leads on FB: Use public info points+behaverial analysis on your website to craft your audience and optimization events for better results

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  3. 22 jul.

    Looking for new ad formats to test, try collection ads (must have shop setup):

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  4. 22 jul.

    FB is increasing their ad policies around prescription drug ads - learn more here:

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  5. 21 jul.

    Facebook released a 'Creative Guidance navigator' filled with inspiration, data on best performing creative and case studies:

    1 retweet 2 vind-ik-leuks
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  6. 16 jul.

    Facebook is helping users 'visualize' items on themself before they buy. Check out these new features they are working on:

    2 retweets 5 vind-ik-leuks
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  7. 16 jul.

    Instagram is hoping that more users will reshare content using a "Reshare" sticker the company is testing out. Beta users can add an image to the background rather than just the auto-populated gradient background.

    1 retweet 3 vind-ik-leuks
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  8. 30 jun.

    Twitter is launching a new 15-second video ad unit. Data from the app’s test suggests that “advertisers who used the 15s view bid unit saw an average of +89% higher completion rate, at a 25% cheaper cost per completed view.”

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  9. 19 jun.

    73% of respondents said they would "stop and look" at ads on TikTok with audio, a significantly higher result than any other platform

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  10. 18 jun.

    One of the top executives at Instagram explained how the IG algorithm works. The four main signals include: Information about the post, Information about the person who posted, Your activity, and Your history of interacting with someone.

    1 vind-ik-leuk
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  11. 18 jun.

    Facebook Analytics for organic pages is going away but that doesn't mean you can't get FB data...Facebook Business Suite can help you report on organic and paid social efforts:

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  12. 17 jun.

    Due to privacy rules in some regions, the reporting of messaging metrics in Facebook is unavailable right now. Affected metrics will show a "0" in place of affected data.

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  13. 17 jun.

    The comprehensive guide to Twitter Analytics If you don't know where to start, start here...

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  14. 16 jun.

    You have 14 days to download or view your organic FB analytics before it goes bye-bye

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  15. 27 mei

    5 New Linkedin Features (including 'live', stories, polls and more!)

    1 vind-ik-leuk
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  16. 25 mei

    Facebook is beginning to roll out a redesigned page layout that is cleaner and more intuitive. All your content will merge with this new page when it is released. With this new page comes more insights and a custom page news feed.

    1 vind-ik-leuk
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  17. 1 mei

    New to YouTube? Focus on creating 5-10 min videos on a consistent basis while relating to your audience. #1 priority: Connect to your audience. Watch more:

    2 vind-ik-leuks
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  18. 1 mei

    TikTok changed their algorithm...again! Watch time is critical to getting on the For You page. Repost videos that perform well. Incentivize engagement through reaction voting. Time to post is critical 9-12, 2-4, 4-6, 8-10 (geo specific)

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  19. 30 apr.

    Want to get more views on YouTube - use Discovery Ads! See how to set them up here:

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  20. 29 apr.

    You can change the color of stickers on Instagram stories by double tapping it to see what options are available

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