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W/things like this article though, it's an uphill battle for those on the side of reason & enlightenment. The clickbait title "Argue better-with science!" is kinda funny, given that they encourage abuse of biases & fallacious logic...intellectual bullying. https://www.vox.com/2016/11/23/13708996/argue-better-science …
Probably they mean "argument" as distinct from "debate" which is more rule-based, at least in principle (some debates devolve into bizarre rule-exploitation and deviate from the idealistic standards of formal debate).
It's pushing the false 'my feelings over your facts' into mainstream thinking. Towards the end of it they get to 1 of the main reasons - it's a guide for large numbers of political canvassers to target vulnerable people, who aren't even aware they're having this done to them.
It's doing something else I think: acknowledging a plurality of facts, but also that most are persuaded by feelings more than facts. IE, it's saying that the salience of specific facts to you says nothing of their salience to another person, and that salience is emotion driven.
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