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Corporations are soulless - a machine, designed by capitalistic evolution to be the most efficient money-eating creature possible - and so they have no values of their own. They are reflections of what society wants, because society's capital is what they eat. And so-

Aella

@Aella_Girl

Jan 15, 2019

advertisements are the most honest reflection of society's desires. All the corporations with values independent from society, died off, because it couldn't eat. Thus, marketing is a brilliant value-reflection machine. If you wanna know about a society, look at its billboards.

Aella

@Aella_Girl

The idea that corporations are shoving shitty ideals down our throat is so silly, to me. For companies to have values comes dangerously close to giving companies a soul. They are just machines built to feed off of us, and the shitty ideals they shove down our throat are *ours*.

8:57 PM · Jan 15, 2019

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Corporations are led by people... nuff said (Not sure something like a 'soul' even exists in living creatures)

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Nice thought, but I think it breaks down around diffusion of responsibility, coordination problems, and so on. Corporations and other structures are set up specifically to reflect certain representstion/values/results over others.

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This all sounds as if it supports my point that the Gillette ad was just a clumsy attempt at selling something to socially conscientious consumers who, for some reason, don't see through it as such.

Misha Gurevich, Photographer, VC, Wives 0/1

@drethelin

Jan 15, 2019

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@Aella_Girl

Counterpoint: DeBeers

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Not all of the ideals are "ours" though. That is why

@Gillette

is getting such a push back. As the saying goes: get woke, go broke.

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You could argue they reflect back our worst that we usually embody, rather than our best that we sometimes aspire to, and perhaps in doing so make that best harder to reach.

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The people who work for marketing don't reflect the values of most of the US.

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Counter: life begins with dna. Collection of dna is a cell. Collection of cells is an organ. Collection of organs is a human. Collection of humans is a business. We see them as having “souls” because humans grouped together is a natural evolution played out.

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There are some exceptions when government intervention is involved, and we end up with monopolies and the like. See internet service providers in the U.S. for examples.

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Nah. Like an opiate addiction plays to a certain level of our wants, but not all. Corporations are the dominate force of this space and time, but we’re still unfolding. They amplify the wants of some …