Corporations are soulless - a machine, designed by capitalistic evolution to be the most efficient money-eating creature possible - and so they have no values of their own. They are reflections of what society wants, because society's capital is what they eat. And so-
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The idea that corporations are shoving shitty ideals down our throat is so silly, to me. For companies to have values comes dangerously close to giving companies a soul. They are just machines built to feed off of us, and the shitty ideals they shove down our throat are *ours*.
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I don't how true that is. Advertisements need to be edgy to attract attention, so they probably reflect the extremes of our values and are not really an accurate representation.
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Or the weighted average of the desires of people with money to spend, adjusted by their willingness to spend it.
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@AdamSinger what do you think?Thanks. Twitter will use this to make your timeline better. UndoUndo
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I disagree. Things fulfilling honest desires don't need much advertising - people want them anyways. Advertising is trying to create new desires. It does so not only by latching into existing desires, but also fears, expectations, norms, as well as surprise, joy, entertainment.
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How do you reconcile this view with the intent to deceive and manipulate human psychology in order to push people towards products as an honest reflection? I think marketing mutates desires, judging society by that mutation seems wrong.
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I disagree, advertisements purpose is to generate brand recognition, not to appeal to consumers per se. Generating controversy furthers this while at the same time not necessarily reflect in society's values
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Your hypothesis is only true if valu reflection equals positive brand recognition, and that is not always the case. Where's Gillette, I think it's just about generating outrage / controversy
End of conversation
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But like...anybody with enough capital can buy ad-space. Advertisements are just the ideas of people on marketing teams, ultimately working for someone with capital. They are more planned than you're giving them credit for. Less a reflection, moreso a projection from those with $
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This also is so tied to socioeconomics … do people really want pay day loans beyond need?
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