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The latest
#SocialConfidential, hosted by@JulianGumbo, is a special bilingual episode with the@Duolingo team!
@MichaelaLKron and@photos_zap discuss how they built the brand's owlish personality, how their notifications became a meme and more. https://adweek.it/3nqAgPt pic.twitter.com/qVWj5Z9IX7Duolingo Leans Into Its Community's Idea of DuoThanks. Twitter will use this to make your timeline better. UndoUndo -
Adweek Retweeted
At
@ZetaGlobal’s Zeta Live conference this week, Martin Sorrell predicted how much the tech giants’ ad revenues will increase this year. Even more digital growth is ahead, he said.https://twitter.com/adweek/status/1461405098081411076 …Thanks. Twitter will use this to make your timeline better. UndoUndo -
Adweek Retweeted
Come join
@meghann_york during@Adweek 's Commerce Week on Dec 1st https://event.adweek.com/commerce-week-2021/agenda … for a workshop on "How to Succeed with Loyalty: Combining a Winning Loyalty Strategy with Personalized, Relevant Messaging"@SAP_CX@EmarsysThanks. Twitter will use this to make your timeline better. UndoUndo -
JUST IN | Michael Roth, who stepped down as chairman and chief executive of Interpublic Group at the start of this year, has announced that he will retire from advertising after serving one year as executive chairman.https://adweek.it/3CBLYLu
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Adweek Retweeted
Breaking: Dunkin' picks Anomaly as its creative agency of record, after three years with BBDO.https://www.adweek.com/agencies/dunkin-names-anomaly-its-new-creative-agency-of-record/ …
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JUST IN | Dunkin’ has named Anomaly its new creative agency of record.https://adweek.it/3nwwgwR
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The end of 2021 will bring with it the end of the Threads From Instagram stand-alone messaging application.https://adweek.it/3oJVAPh
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Pluto TV has released its first multimillion dollar international brand campaign across Europe and Latin America.https://adweek.it/3FsP0mR
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This year,
@rethinkcanada's@agstarkman pulled off a hat trick: three golds in@strategyonline’s Agency of the Year awards, along with a laundry list of other achievements including 45% year-over-year growth, a staff boom and Cannes Lions honors.https://adweek.it/32jwC1LThanks. Twitter will use this to make your timeline better. UndoUndo -
That's it for our
#BrandweekSports Marketing Summit! Thanks for tuning in, and once again, thanks to our partners@Disney Ad Sales,@InmarInc,@Nielsen,@YouTube Sports,@72andSunny/@Hecho_Studios,@AccessUndertone and@tradegovuk for making this event possible.pic.twitter.com/1pSKR4j3DN
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More key insights from
@BrooklynNets' and@nyliberty's Clara Wu Tsai and@nyliberty's@KeiaClarke#BrandweekSportspic.twitter.com/KyP7cs963T
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Growth for Media.Monks is on the horizon through 2022 as digital advertising spend continues to boom, Martin Sorrell said in a conversation with Zeta Global CEO David Steinberg.https://adweek.it/3oG8ihT
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Building community takes time and true intention—taking the time to listen and learn from the community. — Clara Wu Tsai
#BrandweekSportsShow this threadThanks. Twitter will use this to make your timeline better. UndoUndo -
When people align themselves with these brands and teams, they make a statement with their belief systems, and that relationship gives an advantage to women's leagues.
@nyliberty's@KeiaClarke#BrandweekSportsShow this threadThanks. Twitter will use this to make your timeline better. UndoUndo -
There's also a connection between our organizational values and that of our fans—we're really locking arms with them and increasingly with sponsors.
@nyliberty's@KeiaClarke#BrandweekSportsShow this threadThanks. Twitter will use this to make your timeline better. UndoUndo -
There's a distinct connection between women's sports fans and loyalty to brands that invest in those sports and teams.
@nyliberty's@KeiaClarke#BrandweekSportsShow this threadThanks. Twitter will use this to make your timeline better. UndoUndo -
It's not just what happens on the court but also off the court because that ensures that organizations can achieve meaningful inclusion.
@MarvetBritto#BrandweekSportsShow this threadThanks. Twitter will use this to make your timeline better. UndoUndo -
Adweek Retweeted
YouTube’s Global Head of Marketing, gaming and creator communities Elizabeth Del Valle tells
@AdWeek that she is excited about the metaverse technology and its virtual world gaming mechanics will impact consumer behavior. https://www.adweek.com/inside-the-brand/building-communities-through-relationships/ …#techThanks. Twitter will use this to make your timeline better. UndoUndo -
For our final session,
@MarvetBritto talks with@BrooklynNets' and@nyliberty's Clara Wu Tsai and@nyliberty's@KeiaClarke about equity, representation and social impact in women's sports.#BrandweekSports https://adweek.it/BWSports21 pic.twitter.com/1YiPJ1hc9B
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Choice and personalization will continue to be key areas of focus for us in the future. We're focused on the future of fandom and making sure we can surround our fans with experiences that allow them to connect with likeminded fans.
@EASPORTS'@HopelainAndrea#BrandweekSportsShow this threadThanks. Twitter will use this to make your timeline better. UndoUndo -
Adweek Retweeted
Glamourpuss alert: Designer
@JasonWu Debuts ‘Haute CATure’ Products With High-Fashion Ad Campaign@catperson#MarketingTwitter https://adweek.it/3kOqfKe via@AdweekThanks. Twitter will use this to make your timeline better. UndoUndo
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