Ads Alchemist

@AdsAlchemist

Facebook Ads Addict 💊💸 Here To Help, Ask Away!

Daily FB Ad Tips  
adsalchemist.com/blog/
Vrijeme pridruživanja: siječanj 2019.
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  1. Prikvačeni tweet
    1. lip 2019.

    I get a lot of people asking me for information for beginners on how to learn FB ads. So I'm creating this thread to include different resources and tweets that will help someone learn the basics around FB ads. RT to spread the knowledge!

    26 replies 464 proslijeđena tweeta 1.451 korisnik označava da mu se sviđa
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  2. proslijedio/la je Tweet
    prije 17 sati

    Just starting out with FB ads? Stop only creating lookalikes based off the purchase event. FB allows you to create lookalikes directly from your pixel product catalog. Don't be afraid to try out other events farther up the funnel too. Sometimes they end up doing better.

    1 reply 14 proslijeđenih tweetova 71 korisnik označava da mu se sviđa
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  3. prije 11 sati

    Best customer photo I've gotten so far..... Grab your🖕mugs here ==>

    1 reply 18 korisnika označava da im se sviđa
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  4. prije 17 sati

    Just starting out with FB ads? Stop only creating lookalikes based off the purchase event. FB allows you to create lookalikes directly from your pixel product catalog. Don't be afraid to try out other events farther up the funnel too. Sometimes they end up doing better.

    1 reply 14 proslijeđenih tweetova 71 korisnik označava da mu se sviđa
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  5. 2. velj

    New to FB ads? Here are 6 terms you need to know 👇 1. CPC: cost per click 2. CPM: cost per 1000 impressions 3. CTR: click through rate 4. ROAS: return on ad spend 5. Frequency: the average time each person saw your ad 6. Reach: the # of people who saw your ad at least 1

    67 proslijeđenih tweetova 325 korisnika označava da im se sviđa
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  6. 1. velj

    In my experience, the easiest types of campaigns to run (in order) are: 1. App Downloads 2. Lead Gen 3. Ecommerce App install campaigns have so much less performance volatility compared to ecom. Makes it much easier to manage from a day to day perspective. Food for thought.

    10 proslijeđenih tweetova 87 korisnika označava da im se sviđa
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  7. 1. velj

    Next time you're creating a Lookalike (LLA) click "Advanced Options" at the bottom. This allows you to create multiple LLAs from the same source at one time. You also won't have to worry about excluding smaller LLAs from the bigger ones since they're segmented.

    5 proslijeđenih tweetova 56 korisnika označava da im se sviđa
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  8. 1. velj

    One of the most common FB targeting mistakes is trying to get too narrow. When it comes to interest-based prospection, start broad, not narrow. And please, NEVER narrow down by engaged shoppers. If you disagree, you're wrong. Fight me.

    15 replies 18 proslijeđenih tweetova 159 korisnika označava da im se sviđa
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  9. 31. sij

    Are your video creatives not performing well? Something that can cause bad performance is a short average watch time. If people aren't watching, they aren't buying. So, incorporate a hook within the first 3 seconds. That'll lead to longer watch times and more conversions.

    1 reply 9 proslijeđenih tweetova 77 korisnika označava da im se sviđa
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  10. 30. sij

    Whenever I start working on a new ecom store I love testing out different landing pages. One of the first things I'll test out is sending traffic straight to a product page vs. a collection page vs. the home page. Highly recommend you doing the same.

    6 replies 25 proslijeđenih tweetova 191 korisnik označava da mu se sviđa
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  11. 26. sij

    Next time you see some ecom guru on IG flexing some shopify stats, Just know there's a good chance they're selling some sort of knock off product like this 👇 Food for thought.

    5 replies 5 proslijeđenih tweetova 84 korisnika označavaju da im se sviđa
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  12. 26. sij

    Make sure you aren't forgetting to run ads to people who've purchased your product in the past. They like your product(s), so give them the opportunity to buy more or something similar. Create specific copy, creatives and promotions just for them. Trust me, it'll be worth it.

    11 proslijeđenih tweetova 110 korisnika označava da im se sviđa
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  13. 26. sij

    Make sure you remember to test Collection ads with an Instant Experience. Started testing it for one my bigger clients last month and have seen a huge jump in ROAS on prospection. Works well for products that don't necessarily solve a specific problem like trinkets.

    1 reply 3 proslijeđena tweeta 35 korisnika označava da im se sviđa
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  14. 26. sij

    Here are the top 5 issues users run into while shopping on their phone according to FB: 1. Site took too long to load 2. Images weren't clear enough 3. Product info was difficult to review 4. Content didn't fit on the screen 5. Font size was too small

    35 proslijeđenih tweetova 194 korisnika označavaju da im se sviđa
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  15. 26. sij

    Less than 24 hours to get $200 off FB Ads Crash Course. After today, the price will go up with the 2020 update coming out. Grab it today 👇

    1 reply 1 proslijeđeni tweet 8 korisnika označava da im se sviđa
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  16. 25. sij

    According to Instagram, 80% of stories with voice-over or music drove better lower-funnel results than ads without sound. Something to keep in mind if you are including IG Stories as one of your ad placements.

    1 reply 37 proslijeđenih tweetova 213 korisnika označava da im se sviđa
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  17. 25. sij

    If you need even more help, check out FB Ads Crash Course. My 2020 update for it is almost done. Until that happens, you can get it for $200 off. Once the update goes live next week the price will increase. Your choice.

    1 reply 3 korisnika označavaju da im se sviđa
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  18. 25. sij

    This is what happens when the image you use is super small. I guarantee you this ad is not profitable. I recommend making your images at least 1080 x 1080.

    8 korisnika označava da im se sviđa
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  19. 25. sij

    Struggling with FB ads? Below are 35 examples of bad ads and why. Learn from their mistakes. You're welcome.

    When you are just starting out with FB ads, you are guaranteed to make mistakes. Especially when it comes to creating ads. So, as I see bad ads I'll add them to the thread and provide some improvements. **Bad Ads Thread** ⬇️
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    18 proslijeđenih tweetova 88 korisnika označava da im se sviđa
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  20. 25. sij

    I've officially seen it all.....😂😂😂

    5 replies 8 proslijeđenih tweetova 71 korisnik označava da mu se sviđa
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  21. 25. sij

    When you're using a CBO campaign, don't turn off an ad set just because it's not getting any spend. That doesn't necessarily mean the ad set is bad. FB just thinks there are better options at that point in time. But campaign spend allocation can change very quickly. Patience!

    4 proslijeđena tweeta 42 korisnika označavaju da im se sviđa
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