"Elephant in the Brain … argue that signals … used to woo mates, attract allies, or intimidate rivals. … [is a] robust & complete way of analyzing the social world. This unapologetically reductionist theory … lends itself to dangerous ways of thinking"
Conversation
He calls our book on how many of your behaviors function to signal your features to others "dangerous" because sometimes people misjudged which signals sent what messages. Yeah, in that case you sure wouldn't want to read a book on which signals send which messages.
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