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  1. Martha Boudreau is closing what has been a thought-provoking day or presentations and discussions. Change, evolution, and discovery ...
  2. Eileen speaks to the reality of the political process and how it impacts legislation using the latest U.S. farm bill as an example.
  3. Clem Bezold has rasied a similar tension between intellectual property rights and the need to address specific, local food and health crisis
  4. Ellie Krieger ofthe Food Network's "Healthy Appetite" raises a recent study that says the U.S. consumer wastes 1 lbs. of food a day.
  5. A lively discussion re: the role of taste in the formula of taste, convenience, and price. Does taste trump all, except in short trends?
  6. Mark and Karen recommend harnessing the power of peer to peer, social network-based efforts to move specific legislation and policy
  7. Kathleen ... trusted brands, credible sources, and optimizing content for your readers. Credible, but inaccessible content misses the mark.
  8. Mark stresses that influencers play a key role in the communication chain, and clarity and continuity of message at that node is critical
  9. The question led the panel to a discussion of the disconnect between how organizations and educators communicate and how youth learns
  10. A question reinforces consumer confusion regarding nutrition and health, and asks if the proliferation of online info is part of the problem
  11. Mark Senak sees an opportunity for communications to frame the problems now to create awareness for new technologies that will solve them
  12. The problem that Karen sees is the speed of change; that it will be hard for companies and governemtns to move as quickly as they need to
  13. Karen states that in Europe companies and governments cannot count on trust, and that coordination and transparency is critical
  14. The panel returns to the critical nature of communications, and the need to use communications that reinforce trust, such as peer2peer, hive
  15. Eileen Kennedy speaks to how weak government credibility, a lack of trust, will make communications more difficult going forward.
  16. Mark responds that GMO first failed due to poor communications, and Karen and Alan reinforce that communications, peer2peer, are critical
  17. The panel discussion has started with a question regarding the tension around the role of technology and science in food production ...
  18. A lack of coordination in regulatory framework is a liability going forward .. mish mash of legislation; member state and EU regs at odds
  19. We face the threat of increased consumer confusion in this space as more communication flows toward them, a trend Karen sees in Europe.
  20. Karen suggests that the food industry has to make healthy choices easy choices for consumers.