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timsuther

  1. RT @Acxiom: Social Media Marketing by the Numbers. Learn more at www.acxiom.com/gmps. #AcxiomSocialMedia
  2. Average advertising NPS is -21%. Audience intimacy, relevance, listening, engagement are key steps to better advertising
  3. RT @Acxiom: Social Media Marketing by the Numbers. Learn more at www.acxiom.com/gmps. #AcxiomSocialMedia
  4. Approx 80% of online advertising fails to reach its intended audience. It's time for trusted intermediaries to stop the guesswork.
  5. Invest proportional to CLTV and watch your business grow RT @NotGodinREPOSTs: Embracing lifetime value http://ff.im/-bH3HI.
  6. Is mobile marketing in your future? 15% of men and 36% of women would give up sex for a year rather than give up their cell phone.
  7. Thanks Forrester for a great Marketing Forum. 4 steps to improved performance found here: http://bit.ly/14iGki #FMFE09
  8. @dfrankland gets it right. More than just compliance; a value exchange is needed for collecting customer info http://tinyurl.com/yl4yd4x
  9. Presenting at Forrester Marketing Forum in London this week. You can find the presentation here. http://tinyurl.com/yk6m8c7
  10. You'll never sell anything by confusing people http://tinyurl.com/yjlgpld
  11. RT @Acxiom If you missed our #AcxiomSeries preso, High Performance Digital Mktg & Advertising, see it on SlideShare: http://ow.ly/zjgX
  12. the iDirect Revolution is here. Hear about it here: http://tinyurl.com/nsdtvn. See it here: http://tinyurl.com/ygm2amb
  13. Some customers are better than others, says the Alamo Drafthouse. True for more than just movie theatres. http://tinyurl.com/ykkpdj2
  14. Janet Rubio & I will talk about the confluence of direct & digital in NYC Nov 4. 4 key steps to take now http://tinyurl.com/nsdtvn
  15. PFF: a voice of reason on BT privacy http://tinyurl.com/yf8847d
  16. RT @cbneese: @acxiom #DMA09 mobile marketing session is one of today's featured presentations on SlideShare. Pretty cool: http://ow.ly/vLYt
  17. RT @dfrankland: Great session led by @stanrapp at #dma09. Shame there were so few people here. Not sure why this wasn't on day one
  18. iDirect why it matters and live examples. iDirect preso with @stanrapp http://tinyurl.com/yhahtnn #dma09 #acxiomseries
  19. Excellent post on driving better email returns from @stephanieSAM work http://tinyurl.com/ygokn9r
  20. Tips for engagement from @csmarriott culled from experience over 200,000 campaigns http://tinyurl.com/yzf97sq